My favourite ads of 2013
Another year gone by and I remember some interesting ads which were first seen on Indian television last year. I give below short comments on 10 of my favourite television campaigns during 2013. 1. Bharati Axa – Aap yenha aaye kis liye I find this ad quite entertaining and engaging with good use of humour; the message here is that claims settlement with Bharati Axa is a simple process and that their staff will make extra efforts to help you. 2. Tzinga – I am feeling sleepy o mamma I find this ad entertaining, energetic, and humourous. 3. Axis Bank – Progress Together The message is very clear – when one individual makes progress others connected to him/her benefit and also progress in turn, this causes a kind of chain reaction. I do not think the thought behind the ad is original but I think the story in this ad has been beautifully told, what is implied is that Axis Bank helps all the way in progressing together. This remin...